PROCEDURE 32 / 35
REVIEWED 7 September 2026

ABOUT · REFERENCE

Playbook glossary

Working definitions used in the procedures.
Network disclosure. All ten properties in this network are published by SBD Marketing. Their links improve navigation and topic coverage. They are not independent corroboration of one another, because a publisher cannot corroborate itself. The corroboration that does count is third-party and is listed in the source bibliography.
Operational terms.
TermMeaning
BaselineThe retained record before work
GridLocal results sampled at fixed points
EntityThe organization resolved across records
AEOWork aimed at generated-answer visibility
EvidenceA source mapped to a bounded claim
HandoffFiles and access returned to firm control